Interview a senior executive (e.g. Owner, CEO, CIO, other senior officer) about his or her company’s use of Business Information Systems.
Your goal is to write a case study of how they used information systems to better manage their business or achieve an important strategic or tactical objective.
You will need to select (and find) an executive willing to be interviewed, then do some research on his or her company and develop a list of questions. Based on what
you learn, you may want to do some additional research and analysis before writing your paper.
When you meet with them, you will want to learn something about their business. How do they use information systems in general? What has been their recent focus? What
problems are they trying to solve and how have they gone about solving them? Are they happy with the results? What did they learn? What happens next?
Your case analysis should start with a summary of what the business has done or is doing and it should end with your group’s observations and analysis. What are YOUR
conclusions?
What lessons can be drawn and what recommendations can be made?
# The report should be double-spaced and use the following format:
• Cover page
• Executive Summary – an overview / summary of your report
• Background / Introduction
• Overview of Company:
o Business / Industry Problem
o Company’s view of it’s Options
o Company’s Solution
o Observations (the executive’s and your team’s)
• Analysis
• Conclusions and / or Recommendations
• Works Cited
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