Assess the usefulness of the academic literature on national culture for helping a MNC device its strategy Custom Essay

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Be sure that you understand that you are required to assess the usefulness of the literature on your selected question for the general or generic factors involved in practically managing cross-border business

The assignment requires a literature review this is a critical analysis of the key literature in the area of the topic of the question.

A literature review requires students to search for the key literature and to analysis this literature.

You may find it useful to look at published literature reviews in the area of the assignment topic given this requires you to search the literature to find such articles.

Literature analysis requires identification of key themes and approaches in the literature and an assessment of the empirical evidence in support of the propositions in the papers

On the basis of the analysis the key issues identified in the literature should be discussed in terms of the strengths and weakness of the literature.
You then need to apply the results of your literature review to the practical management issues in your selected topic.
It is very important that your arguments and empirical evidence are soundly based on the relevant academic literature

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