SCENARIO: The following is the context that
you need to be aware of as you research and
write your Final Executive Summary Report on
your country:
You are the EVP for ABC Industries, a
Phoenix-based manufacturing company. Your
professor is the CEO and founder of this
company that makes kitchen appliances
(dishwashers and refrigerators). Our
headquarters is in Phoenix, AZ, but we are
considering adding a factory in Germany. The
CEO has asked you to do an assessment of
Germany and determine if adding a factory
there will be a viable proposition. Your
report should make a recommendation as well as
provide the information to back up your
thoughts – facts and rational thinking to
substantiate your view.
Executive Summary – overview of project &
findings you
explored in the rest of the report
?Report on cultural considerations (20%)
? Assessment of viability (30%)
?Business practices (25%)
?Conclusion/Recommendation ? (25%) – What
course of action do you recommend? What
consideration should be made to accommodate
the cultural/business practices? Why?
Endnotes or footnotes Required
Bibliography (must have a minimum of 7
citations including two texts)(No Wikipedia)
Executive Summary must have either an argument
statement or a position statement Underlined
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