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Write a 400 – 600 words paper describing yout “ideal” organization within the Marketing field with the following questions:
What kind of organization would you like to work for? What would be the best? What would be the most realistic about the job?
Think about and discuss its structure like, the physical environment, the lines of communication, the treatment of employees, the recruitment and promotion practicies, and policess towards the community and so on.
Also consider waht you will lose because of some of these benefits (for example if the company contributes on the community or offers more benefits for employees there might be less money for raises.)
Discuss the trade-offs. Link the costa and benefits (Utilitarianism) to the value of what the firm is doing (universalism).
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