Research and Development Custom Essay

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R&D: Â After repositioning all three of our products going into round 5 to try and capture as much as the low-tech market as possible, we revise the three products to try and implement our plan of taking over this market. Our plan from round 5 on was to try and stagger these three products so that when one became too old in age, the proceeding products would be there to still capture the portion of the market that it could no longer obtain.
 The three products Cake, Candle, and Choco are still positioned to the low tech market. Cake was positioned with a performance coordination of 7.3 with a size coordination of 12.7 and a mean time before failure of 20,000. Candle was positioned with a performance coordination of 7.5 and a size coordination of 12.4 and a mean time before failure of 19,000. Choco was positioned with a performance coordination of 7.8 and a size coordination of 12.2 and a mean time before failure of 18,500.

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